About Jerome Ribot & Roxy Borowska
Roxy and Jerome are co-founders of Coglode which finds and distils behavioural research, telling product and design teams how to use it to make better products.
As well as putting a lot of our insights on coglode.com, we've also launched our own product, called Coglode Nuggets - behavioural research in a practical, bite-size form.
We do team-wide behavioural training for companies like BCG, Spotify and Facebook, as well as a one-day intensive course for individuals through our new Coglode Academy, based in Brighton.
Talk
Getting Started with Behavioural Design
Join the Co-Founders of Coglode, Jerome and Roxy, in a highly energising and interactive workshop on behavioural design. They’ll introduce you to a number of core behavioural principles that will help you understand the psychology that underpins the way your users think and feel so you can make better design decisions backed by research. In learning about the psychology of others, it has the welcome bonus of hopefully helping you understand yourself a little better in the process too!
The workshop is based on the team training that Coglode has delivered to Spotify, Facebook and Boston Consulting Group and will make use of Coglode’s behavioural design toolkit, Nuggets, to quickly get you up to speed with the core cognitive principles you should be designing around.
In a jam-packed three hours, you’ll:
- Discover how principles relate to one another and can be combined for maximum impact
- Determine how to perform behavioural experiments to validate ideas
- Learn how to diagnose business problems through a behavioural lens
- Acquire a set of best practices to apply behavioural principles with nuanced finesse!
Workshop
Getting Started with Behavioural Design
Join the Co-Founders of Coglode, Jerome and Roxy, in a highly energising and interactive workshop on behavioural design. They’ll introduce you to a number of core behavioural principles that will help you understand the psychology that underpins the way your users think and feel so you can make better design decisions backed by research. In learning about the psychology of others, it has the welcome bonus of hopefully helping you understand yourself a little better in the process too!
The workshop is based on the team training that Coglode has delivered to Spotify, Facebook and Boston Consulting Group and will make use of Coglode’s behavioural design toolkit, Nuggets, to quickly get you up to speed with the core cognitive principles you should be designing around.
In a jam-packed three hours, you’ll:
- Discover how principles relate to one another and can be combined for maximum impact
- Determine how to perform behavioural experiments to validate ideas
- Learn how to diagnose business problems through a behavioural lens
- Acquire a set of best practices to apply behavioural principles with nuanced finesse!